Special Olympics Texas (SOTX) is one of the largest Special Olympics programs in the world, representing 1.2% of 4.4 million athletes. While SOTX operates as its own 501(c)(3) nonprofit, its programs, values, and mission align with the global movement. I created a wide range of print and digital collateral that followed the Special Olympics International brand guidelines, while tailoring each piece with SOTX photos, stats, and specific needs. This work upheld global brand standards and reinforced SOTX’s connection to the worldwide Special Olympics community.
